Smoothies with Purpose. Smoothie King wanted to separate themselves from other smoothie shops with a new social strategy that focused on having an active lifestyle.
Life Looks Good with Havertys.
3Headed Monster partnered with Bernstein-Rein and filmmaker Theodore Melfi for the television campaign.
Orange Unicorn Social Videos
“Be Orange” Case Study
A New Mascot with Big Ideas for Orange Leaf.
To encourage ingredient exploration, Orange Leaf’s new mascot announced a day of free froyo.
GIPHY at Topgolf.
For bonus fun while playing, Topgolf introduced searchable GIPHY stickers to add on instagram stories.
Introducing Endless for TGI FRIDAYS
If you go into any fast casual restaurant today, odds are you will see a variation of Fridays’ “Endless Apps” promotion. There’s Endless Tacos at On the Border, Endless Shrimp at Red Lobster, but Fridays started the trend. To launch the campaign we set out on a summer long cross country food truck tour, making stops to sponsor music festivals, highlight local shops and hand out appetizers.
New Wheels on the SNN Bus.
Spay Neuter Network provides free and low-cost services to communities with overrun pet populations. They needed a brand refresh with a new mobile clinic vehicle, brand photography and social media posts.
Safety for Family
Scent
Effectiveness
Experience
A Supernatural messaging test.
Supernatural is a line of subscription based cleaning products created by the founder Poo-Pourri. They were spending hundreds of thousands on paid social, but weren’t sure on what message resonated with their audience. The Infinite Agency created an isolated messaging test that outsold other ads and provided a clear messaging direction.
New Locations for City of Hope.
As one of the leading cancer facilities in California, City of Hope wanted to get the word out about new locations in the greater Los Angeles area. Print ads were featured in Women’s Lifestyle magazine.
Simplifying Campsite Management with Bonfire.
Running a campsite isn’t easy, but Bonfire’s software consolidates the booking process to help owners focus on the more important things. This explainer video was animated by Reel FX.